It’s so fun to watch these letters fly around, that’s easy to overlook the important message this gentleman is delivering.
Typography from Ronnie Bruce on Vimeo.
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Thanks for sharing; disturbing and inspiring at the same time!
It totally works for me and the typography adds to the message.
That said, I am a hyper-sensitive reader, so much to the point that reading/writing words backwards is almost as easy as reading them forwards for me, so I may not be the typical audience…though I might be the target audience for the above.
.sdrawkcab etirw dna klat em raeh dna ees ot teg ll’uoy ,hcraM ni ecnerefnoc ecnaillA sreviR amabalA eht ot gniog er’uoy ecniS
Right on!