Environmental Writing Resource: The Tagline Database

Here’s the latest from Nancy Schwartz, an esteemed colleague who specializes in branding and marketing for good causes:

The  Nonprofit Tagline Database is a collection of 4,800+ organizational, program, fundraising campaign and special event taglines. You can use the the Database, together with the fully-updated 2011 Nonprofit Tagline Report, to inspire your own efforts to come up with something that is evocative, memorable, catchy and inspiring.

Oh yes, and you can also use it to avoid accidentally plagiarizing another good cause somewhere else!

Accessing the database is free, but you will have to register and cough up your email address. Nancy has had mine for quite some time now and she is very gentle with it! :-)

    About Water Words That Work, LLC

    Water Words That Work, LLC helps nature protection and pollution control organizations professionalize and modernize their communications. Let us help you succeed with your next fundraising, issue advocacy, or pollution prevention campaign.

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