Water Words That Work

Make a splash with your communications!

Make a splash with your communications! Relearn the language that everyday citizens use and you’ll become more confident and successful as you set out to enlighten the uninformed and persuade the undecided to take a stand or take action on behalf of our rivers, lakes, and oceans. Water Words That Work is offered in three 90 minute blocks:

• Water Words That Work, Part 1. Reconnect with the perspective that everyday citizens have on nature protection and pollution control, and discover the shocking secret of what motivates them to take action.
• Water Words That Work, Part 2. Master steps 1 through 4 of the Environmental Message Method, a step-by-step process for transforming professional language into action language that will help make your next fundraising, issue advocacy, and behavior change campaign a success.
• Water Words That Work, Part 3. Master steps 5 and 6 of the Environmental Message Method, and learn how to “open up” your message to readers and listeners from all walks of life.

Water Words That Work is available in three convenient formats:

• Self Paced Online Training. $39 for one person.(Coming Soon…)
• Online Webinar. Suitable for board meetings, staff retreats, coalition or committee calls, and related small gatherings, $199 and up
• In Person Workshop. The training is best delivered as two or three 90 minute sessions. Price depends on location and length.

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