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And The Hero Takes A Pass

October 9, 2009

Today’s cartoon (from the Washington Post), is funny because it points to the importance of social approval in motivating people to do good deeds. For another perspective on that, try [...]

Funny: Man Tossed From Theater for Not Fitting Target Market

October 8, 2009

If you’ve ever spent much time wrestling with the question of “target audiences,” you should check out this funny story in The Onion: Man Not Belonging To Movie’s Target Demographic [...]

Introducing Earth Cinema Circle

October 8, 2009

Here’s an interesting new approach to environmental awareness: It’s the Earth Cinema Circle, which is basically a “book of the month” club except it’s movies… about the earth and the [...]

Blog Action Day: Polluters’ Spin Doctors Laid a Trap!

October 7, 2009

October 15 is Blog Action Today. I’m going to post more than a week in advance to try to prevent thousands of well-meaning bloggers all around the world from falling [...]

Vote for the Kootenai!

October 7, 2009

Tom’s of Maine is a stalwart supporter of good causes, including water-related ones, and I use their products myself. Particularly their “not sickly sweet” toothpaste. They running one of those [...]

It’s Easy Being Green!

October 6, 2009

This does not surprise me: A recent environmental survey in three Congressional districts finds that voters have more “positive feelings” about environmentalists than coal companies or oil companies. But this [...]

Environmental Advertising: Face Facts

October 2, 2009

What does this beer ad have to do with environmental advertising? Not much — other than to demonstrate the lengths that commercial advertisers will go to put a face next [...]

Oh Canada!

October 1, 2009

It was a great pleasure to present at the Canadian River Rally in Alberta this week! You were a great audience and I enjoyed getting to know you and floating [...]