Have you ever wanted to pre-test some important communications materials on some every day citizens before you release them to the public? Are you daunted by the cost, effort, and time associated with traditional polls, surveys, and focus groups?

I thought so. Today, I’m inviting you to provide some advance feedback on a new market research service I’m preparing — and to sign up to participate in the beta test program. Those who I select to participate will get some FREE market research.

I’m calling this new service the “Do Diligence Sounding Board.” It’s a high-tech hybrid of a poll and focus group — a standing panel of more than 10,000 everyday U.S. citizens. For an affordable fee, they will review your brochure, advertisement, web page, press release, etc. and give you feedback and suggestions from a general public audience perspective — not the expert-insider perspective that your peers provide.

Help me develop a service that meets your needs. Click here to learn more and share your thoughts and concerns about the Do Diligence Sounding Board concept, and to volunteer to participate in the beta testing phase in early 2010.

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