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	<title>Comments on: Sequels: Never as Good as the Original</title>
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	<description>Make a splash with your communications!</description>
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		<title>By: Lori Martell</title>
		<link>http://waterwordsthatwork.com/2008/09/08/environmental-communication-technique/comment-page-1/#comment-3727</link>
		<dc:creator>Lori Martell</dc:creator>
		<pubDate>Mon, 08 Sep 2008 15:10:32 +0000</pubDate>
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		<description>I&#039;m loving these spotlights you&#039;re doing on various e-marketing techniques (podcasts, widgets, etc). This is very helpful for a small org like Georgia ForestWatch as we consider ways to capture support from a younger crowd.  The words that work have to be delivered in a way that reaches the target group.  Right now our words are working for a 55+ demographic. It would be nice to reach the up &amp; commers, too.  We&#039;ve discussed researching internet marketing stragegies, and you&#039;re helping my research - thank you!</description>
		<content:encoded><![CDATA[<p>I&#8217;m loving these spotlights you&#8217;re doing on various e-marketing techniques (podcasts, widgets, etc). This is very helpful for a small org like Georgia ForestWatch as we consider ways to capture support from a younger crowd.  The words that work have to be delivered in a way that reaches the target group.  Right now our words are working for a 55+ demographic. It would be nice to reach the up &amp; commers, too.  We&#8217;ve discussed researching internet marketing stragegies, and you&#8217;re helping my research &#8211; thank you!</p>
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