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February 4, 2008
Waiting for a plane to Reno where I will speak at the National Water Conference later this week, I came across this curious advertisement from The Nature Conservancy of Illinois for a [...]
February 4, 2008
In my last few posts, I have tisk-tisked some environmentalist marketing communications for being self-absorbed and aloof. Today I’ll heap some praise on a piece of work from a group that shows [...]
February 1, 2008
According to a recent mailer, “Environment America” is “the new home of U.S. PIRG’s environmental work.” In part two in my critique of the communications and marketing around this move, [...]
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