Here’s another example of digital word-of-mouth in action: Blog Action Day. Thousands of bloggers have committed to posting about the environment on October 15th. If you have a blog, you can visit their website and commit to joining them. Of course, I blog about the environment every day that I blog, but I signed up anyway.

If you have a blog, please do the same. If you don’t have a blog, now’s a good time to get one!

P.S. — for good measure, check out the button that you push to submit your registration: Make a difference, a word that works! Nice touch, gang.